Students are expected to acquire theoretical and practical knowledge and understanding of the following areas:
- Markets – how the markets for resources, goods and services function and develop.
- Customers – customer expectations, patterns of demand and customer service.
- Finances – sources of financing, use and management of financial resources, use of accounting and management information systems.
- Humans – management and development of humans in organizations, management theories and practices and the development of a cross-/multidisciplinary understanding as well as a general understanding of diversity.
- Operations – management of resources and operations.
- Information systems – development, management and use of information systems and their impact on the organization.
- Communication and information technology – understanding and use of relevant and up-to-date communication and information technologies for business and management purposes.
- Business policy and strategies – development of suitable policies and strategies in a changeable world to meet internal and external interests concerning, among other things, sustainability, internationalization and globalization, ethics and corporate social responsibility, responsible management, business innovation, creativity, business development, knowledge management and risk management.
- Project management.
- Interpersonal skills in the form of active listening, negotiation, motivation, coordination and presentation.
- Problem-oriented project work.
- Use of business economics methods and tools.
- Assessment of theoretical and practical problems within the area of business economics as well as substantiation and choice of relevant solutions.
- Competent oral and written communication with the use of relevant media, including preparation and presentation of reports or the like.
Title: Bachelor of Science (BSc) in Economics and Business Administration
Duration: full time 3 years
Location: Aalborg East Campus
Starting date: 1st of September
ECTS: 180 ECTS (6 semesters of 30 ECTS each)
Working with industry
Our strong links with industry mean that rigorous undergraduate academic study is combined with a real practical focus. The projects that you will undertake as part of your studies are based on Problem Based Learning, also known as ‘The Aalborg Model'. It requires from students to identify real-life problems faced by firms and implement a multidisciplinary approach in solving them. The integrated company project in the fifth semester of the course reflects the commitment of the programme to cohesive business-university interaction.